What is an eBook?
An eBooks is a book in a digital format specifically designed to read on any type of electronic devices such as a computer, tablet, smartphone, or ebook reader specifically designed for this purpose. Electronic books are like physical books only in their content as they are files prepared to be read by computer programs. There are currently two formats of electronic books; ePub, the most popular open-source source, and Mobi, used by the famous Amazon Kindle (the most used ebook reader in the world)
Ebooks are more like an app than a physical book and come with features like term search, dictionary search, translation, etc.
Benefits of eBooks
Two ebooks on the subject of digital marketing
Advantages of electronic books
Ebooks have been a real revolution in the world of reading, helped mainly by their many advantages over traditional books
Less Expensive
Since materials such as paper or ink do not have to be consumed or stored in a physical location, production costs significantly reduces, eliminating virtually all intermediaries involved in marketing a physical book.
Laptops
They don’t take up space like a book, only the length of the device you read it on.
Snapshot
Thanks to eBooks, we can consume the book immediately after purchase and are not dependent on whether it runs out in stores or not.
Learn more
Ebooks allow us to do instant queries on words we don’t know or search terms to jump from one page to another.
Sustainable
Since they do not have to use paper for reproduction, they are much more environmentally friendly.
Digital marketing ebooks
ebooks are a more attractive option in digital marketing to attract new customers. Suppose our brand creates and delivers it to potential customers. In that case, we can improve our reputation and brand image, engage the audience in our inbound marketing strategy, and get more engagement.
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